Our Story

We’re not just another Bigfoot brand. We’re your adventure-ready, Squatch-approved sidekick.

We (Brittany + Doye) started The Soul Squatch because we were tired of seeing the same old Bigfoot silhouette slapped on gear that didn’t tell a story. Don’t get us wrong—we love a classic Sasquatch moment—but we knew Squatch deserved more. So we created a modern take on the legend that’s rooted in mystery, nature, and community.

Our designs are made for the curious at heart—the wild souls who chase foggy forest trails, camp under the stars, and believe there’s still magic left to be discovered. Whether you’re in the woods researching, hiking with friends, or sipping coffee at camp—we’re here to outfit your next journey.

We’re not trying to be the loudest brand in the woods—we’re just here to build a community of believers, explorers, and good-humored humans. We prioritize:

• Squatch-approved durability

• Sustainable + purposeful designs

• A love for outdoor adventure & storytelling

Bigfoot might be elusive, but your next adventure doesn’t have to be. Whether you’re squatchin’ in the backcountry or bringing a bit of the wilderness into your everyday life—we’re here for it.

This isn’t just gear. This is a way of life.

Welcome to The Soul Squatch.